Why Focus Groups?
Focus group research helps to generate in-depth data about your target audience's attitudes, preferences and priorities.
Let Stratcom help you gain an invaluable tool in developing or improving your communications strategy. We have years of experience managing quantitative and qualitative research projects for some of the country's most prominent organizations.
Whether you're looking for a facility to hold focus groups you organize, or you're looking for a one-stop-shop for coordination, recruitment and moderation, Stratcom provides complete services, customized to your needs.
Our Vancouver facility is conveniently located at 1770 West 7th Ave. at Burrard, in the Spence Diamond building, just across the bridge from downtown and close to public transit and parking.
Our Facility offers:
- Convenient location, close to major bus routes
- Safe street-level access, wheel chair accessible
- Secure underground parking
- Spacious, stylish waiting area with spectacular view of the city, water and mountains
- Excellent catering available from choice restaurants in the area
- Professional, friendly and attentive staff
- Comfortable, boardroom-style focus group room that seats up to 12 participants and moderator with corkboards, whiteboard, flip charts, DVD Player/VCR/TV
- Large, comfortable viewing room that seats up to 10 people with couch and lit writing surface
- DVD recording of your groups, audio and VHS stationary
Additional focus group services include:
- Project management
- Experienced moderators
- Recruiting services, done in-house and targeted for your needs
- Re-screening
- Customized screening questionnaires designed by project managers and approved by clients
- Design, facilitation and analysis
- Discussion guide design
- Written transcripts
- Final analysis and written reports
For more information or to schedule a site visit, please contact David Smith at:
Strategic Communications
1770 W. 7th Ave. Suite 305
Vancouver, BC Canada
V6J 4Y6
Tel: 604-681-3030 ext. 32
Toll free: 1-888-203-5707
Email: focusgroups@stratcom.ca
