Stratcom brings rigorous opinion research to the heart of campaigns strategy by combining nearly two decades of hands-on non-profit and political experience with a full-service opinion research team. We help non-profit organizations and political campaigns navigate this demanding field by focusing on research that has real, practical value in campaign, communications, and fundraising strategy.

We regularly offer National, BC and Ontario polls for fast, affordable public opinion research.

Stratcom goes beyond simply getting you the numbers. We utilize our real world campaigning experience to design research that results in better strategic recommendations.

We can help you reliably measure and track public opinion using our Rapid Poll.

Our research department directly manages all aspects of the research process from sampling design and questionnaire writing to fielding operations out of our own call centres as well as data analysis and interpretations.

With our comprehensive range of research methods including surveys, focus groups and telephone and online polling, we can help you:

• Test the assumptions underlying your campaign strategy
• Understand prevailing public opinion and how to influence it
• Develop themes and messages that work for your target audience
• Find out what factors move the public to your side of the debate, or bring your members solidly behind your program
• Find out what factors move the public to your side of the debate, or bring your members solidly behind your program
• Improve the effectiveness of communications channels you are using to reach your target audiences
• Manage your organization's brand and long-range positioning

Opinion Research can be effectively used to improve campaigns by gaining a better understanding of:

• The Issues
• Your Members and Supporters
• Your Stakeholders
• Your Brand