We have developed an impressive track record of helping non-profit organizations deepen their relationship with their supporters.
In-Person Town Hall Broadcasted via TTH
To develop and deliver an event to thousands of union members across the province.
Creation and launch of new brand for merged unions including comprehensive member engagement strategy.
Online Acquisition Campaign
How to translate the online support of thousands of Canadians into revenue.
PUBLIC ADVOCACY CAMPAIGN
Public engagement strategy focused on the decline of the Monarch butterfly to demand strong endangered species act.
MEMBERSHIP MOBILIZATION CAMPAIGN
Campaign strategy that included image, messaging, media engagement and grassroots member mobilization.
POLITICAL ACTION CAMPAIGN
Political action campaign that effectively engaged parents and teachers and utilized wide spectrum of communications tools to ensure education was a key election issue.
COMMUNITY ADVOCACY & POLICY DEVELOPMENT
Comprehensive campaign action plan to obtain support for new vision including extensive research and re-branding
Development of communications plan to redefine and rebrand organization including messaging, visuals and taglines.
Development of comprehensive and integrating individual giving fundraising strategy that built sustainable monthly donor revenue stream and increased member support base from 200 to 15,000 donors
POLITICAL ACTION CAMPAIGN
Campaign that effectively connected Rio Tinto’s employee lockout in Quebec to 2012 London Olympic games and garnered international support for removal of Rio Tinto as an Olympic sponsor.
Research-informed strategic planning process led to new focus on family centred principles.
STRATEGIC PLANNING AND ENGAGEMENT
Comprehensive strategic planning to develop campaign, research and fundraising capabilities so that organization could effectively attract, engage and mobilize supporters.
RESEARCH AND COMMUNICATIONS STRATEGIC PLANNING
Qualitative and quantitative research formed basis of a communications audit that guided the development of full scope strategic communications plan.
Communications audit that resulted in series of recommendations for future communications initiatives
Voter contact management strategy based on research and involved ID phoning, direct mail, microtargeting, street and door canvassing & GOTV efforts.
STRATEGIC COMMUNICATIONS PLANNING
Development of strategic communications plan to address multiple complex issues with membership and bargaining environment.
MONTHLY DONOR ACQUISITION AND ENGAGEMENT
Results of two Animal Charity organizations’ telefundraising strategies illustrate how telefundraising can be effectively used to build a strong monthly donor base.