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Spotlight on: Dawn Hoffman
Dawn Hoffman is a Senior Research Associate at Stratcom who conducts the majority of the firm’s qualitative research. Dawn is a strategic, results-oriented polling and communications professional with 25 years of experience working for progressive advocacy organizations, foundation, and government clients in Canada, the US and Australia-Pacific. Dawn’s expertise lies in using qualitative and quantitative…
Inbound Text to Short Codes for Fundraising & Prospecting at Events
Stratcom has two short codes that can help charities attract support both at their events and beyond. A short code is a five-digit phone number than can accommodate a high volume of inbound text messages. When paired with a call-to-action and promoted to a target group – such as event attendees – short codes can…
How to Use Text to Support Your Upcoming Charity Fundraising Event
As spring approaches, preparations are under way at many charities that sponsor participatory fundraising events. The success of any charity fundraising event depends heavily on supporter participation. Text (SMS) can not only support the recruitment and registration of event participants, it can also be used to deepen participant engagement and bring them closer to the…
Montreal Children’s Hospital Foundation (MCHF) Case Study
The Montreal Children’s Hospital Foundation (MCHF) is a Canadian health charity that raises funds from donors to support innovative research, teaching, and care at The Montreal Children’s Hospital, an internationally-renowned pediatric centre affiliated with the McGill University Health Centre providing highly-specialized healthcare. Their annual Caring for Kids Radiothon gives listeners a glimpse of life at…
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