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Insightful articles that make a difference for our community
Alberta NDP Case Study
The party’s telemarketing strategy has been straight forward and consistent, pretty much every year from 2015 to now: a Year-End program in December and a PAC drive in Spring (exception: in 2019 the PAC drive was conducted in the fall due to the Spring election). Additionally, since the 2019 election, the party has asked Stratcom…
Century Group Case Study
Century Group, a B.C. real estate developer, opened the first of its 900+ units of a housing project in Tsawwassen and began an online campaign to promote and sell its offering to prospective home-buyers. Tsawwassen was not top of mind in places most people would consider moving. People considered the community far from downtown and…
Amanda McDougall for Mayor Case Study
In October 2020, Amanda McDougall, Executive Director of an environmental non-profit and one-term city councillor was running against a two-term incumbent Mayor with long-standing ties to the federal and provincial Conservative parties. Amanda McDougall had already fought an uphill battle since her election to city council in 2016-breaking into the mostly older, white male dominated…
UFCW Local 832 Case Study
The United Food and Commercial Workers union (UFCW) has been a long-term client of Stratcom’s with Telephone Town Halls (TTHs) proving to be a cost-effective and efficient means when reaching out to and engaging with union members across Manitoba. In Manitoba, where UFCW Local 832 has members across the province, TTHs have been successfully used…
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