Fundraising Articles

Insightful articles that make a difference for our community

How New Trends, Integrated Marketing, and Digital Best Practice Can Help Fuel Your Fundraising Success in 2024

We recently hosted a webinar that explored new trends and best practices for fundraising as we adapt to 2024’s technological changes and economic shifts. We looked at digital fundraising best practices, and the often-overlooked role of advertising in fundraising. We also dove into practical uses of AI, why traditional tools are still important – maybe…

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Donor Stewardship Resolutions & Tools for the New Year

The new year is the perfect time to make resolutions for your monthly donor stewardship strategy. In 2024, donor retention is likely to be a critical factor in maintaining charity fundraising revenue due to the impact of high inflation and rising costs on donors’ wallets. A report released by Canada Helps in 2023 found that…

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AFP Vancouver’s 26th Annual National Philanthropy Day

In November, Stratcom sponsored and attended AFP Vancouver’s National Philanthropy Day – a day for celebrating the incredible spirit of giving and recognizing those who are active in the philanthropic community. Our Senior Fundraising Strategist, David Smith, represented Stratcom at the event, engaging with like-minded philanthropy enthusiasts and sharing information about how Stratcom partners with…

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4 Reasons You Should Be Doing Year-End Telefundraising to Maximize Your Impact

As we approach the year’s end, there’s a strategic window of opportunity for charities to leverage seasonal advantages and launch impactful telefundraising campaigns. This can be beneficial to all charities, but especially those grappling with revenue deficits due to inflation and other difficult economic factors faced by many Canadians. Below, we’ll explore the compelling case…

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